Who I Am

I’m a marketing, growth, and client partnership leader with more than 12 years of experience helping organizations build stronger relationships with the audiences they serve.

My career has been shaped by work across destination marketing, consumer brands, enterprise organizations, digital transformation, and integrated communications. I’ve led senior client relationships, shaped strategic opportunities, supported new business development, guided multidisciplinary teams, and helped turn complex business challenges into focused marketing solutions.

As a Client Partner at Evans Hunt (ModOp), I work with clients and internal teams across strategy, creative, performance, data, technology, and delivery. My role is grounded in helping organizations clarify where they are going, why it matters, and how to bring people together to get there.

A consistent thread in my work is the belief that the strongest brands do more than communicate. They create experiences. They build communities. They invite people to participate in something meaningful.

That belief connects directly to my background in recreation, sport, and tourism, my work with destination and lifestyle-oriented brands, and my personal passion for travel, adventure, sport, and getting outside.

Areas of Focus

• Brand strategy and positioning
• Growth and business development
• Integrated marketing leadership
• Destination and tourism marketing
• Consumer and lifestyle brand strategy
• Digital transformation
• Executive stakeholder alignment
• RFP and pitch strategy
• Cross-functional team leadership
• Emerging technology and AI in marketing

Beyond Work

Outside of work, I’m drawn to travel, adventure, motorcycles, sport, storytelling, and the outdoors. I’m interested in the ways places, experiences, and communities shape people — and how thoughtful brands can play a meaningful role in that relationship.